Each member of the group showed the opening to a number people who meet the requirements of our target audience. We asked them to share what they thought were it's strengths and weaknesses. The following are their responses:
Strengths -
There was a very good use of sound effects and music to create the tense atmosphere
The head slam effect and sounds were very impactful
The profile shots looked unique and showed off the location well
The practical effects were ambitious and well executed - The hair raising effect was particularly appreciated, apparently due to its 'different components'.
The animated credits added value to the production. their placement, font and animation was good.
The visuals were very strong (referring to use of lighting, camera movement, framing)
One source said that the lighting was 'impeccable'
We explored some effective camera angles
The use of fog was a very strong positive asset to the production
The choice of location was very good, providing a realistic and convincing environment for the events in the opening
Weaknesses -
There is a noticeable audio cut when the protagonist gasps after the head slam
The fading out of the church bells makes it obvious that they were added in post